PlayerzOnly gives away HyperX Cloud III


To promote the HyperX Cloud III gaming headset to Swiss gamers, 3 short videos were produced and posted on Playerz Only's social media channels. A HyperX Cloud III black was raffled off to the gaming community.

Over 194,000 impressions were achieved on TikTok. Instagram had over 38,000 views and the video reached around 5,000 people on YouTube. The personal use of the Playerz Only brand ambassador of the HyperX Cloud III has strengthened the authenticity.

For two weeks, the link to direct sales was also integrated on Playerz Only's social media profiles. The aim of the campaign was to reach Swiss gamers, to give them an understanding of the benefits of the HyperX Cloud III and to draw their attention to the cooperation with HP Switzerland and Interdiscount.


Social Media Activation


Playerz Only


Sales in Interdiscount

First Playerz Only campaign as part of promotiongroup!
188'528 Reached gamers
1'365 Participants in the competition
>8'000 Interactions
1'865 Link clicks
More Work