Unilever & Promotion-Tools
Unilever has been one of our permanent customers since 2012. Numerous projects have since been implemented, including:
- "Out of Home Measurement" for the Lusso brand at various Swiss leisure facilities, filling stations and kiosks.
- Unilever's partnership with the European "SSI Sales Service International" network, in which Promotion-Tools is responsible for the Swiss market.
- Conducting surveys on the basis of an international concept, which is the same for all countries, thereby enabling a comparison to be made of all data at an international level.
- Over 550 visits to selected sales channels, which were divided into three measuring periods. The results were reported via an external data input system.
- Recruitment, deployment and tour planning as well as training and management of 10 field agents, who are deployed all over Switzerland for this project.
- Parallel measurement of products of the Lipton Ice Tea brand for the Swiss market.
- Transparent reporting and comprehensive evaluation with our internal reporting system.